Tag Archives: Links

All 6 Every Day

I have several different blogs on a lot of different platforms aimed at a lot of different audiences with a lot of different goals. That being the case, I’ve always had the notion that if I could focus on my six different blogs or websites, and update each of them every single day, that things like search rankings, link building, and monetization would largely take care of themselves. Unfortunately, I’ve never really been able to test that theory, in large part because I have other projects as a freelance writer that I’m working on, and updating six blogs every day requires a fair amount of overhead.

daily updates on multiple blogsHowever, after tracking various analytics, traffic, and even some earnings, I’ve noticed a definite correlation between frequency of posting and positive results. However, unlike other people have suggested, I find the best results occur when those regular postings are made across more than one of the websites. In other words, I see better results from posting one or two articles per day, not on one site, but on several sites. Each individual site might go four, five, or sometimes 8 or 10 days between updates, but this still seems to achieve better results than a daily post on a single blog.

Now, I think it’s time to put my writing where my mouth is. Would daily updates across multiple blogs increase traffic, earnings, and even links in a meaningful way? There is only one real way to find out and that is to try it.

I’ve decided to work with six different blogs across multiple topics. Each blog links around a bit to the others, but nothing that would seem like some sort of link scheme. Mostly there are sidebar links to popular pages on other blogs, but I do try and occasionally throw in another links within the text, but only when it’s natural. Or sometimes, I’ll do it like it is an ad or something. Like this:

Check out my Credit Sesame Review.

More Content More Links

Too many people focus on the fact that daily updates leads to daily indexing by Google. Being indexed quickly is important for news sites, and other real-time endeavors, but for what I do, it isn’t really important. However, a daily update would mean a steadily increasing number of pages to be indexed, marking the blog as fresh. Even more beneficial is that each new post provides several new links. The sidebar links are but one pocket of linking. Each post has tag and categories, those pages get a new link with each new post. Any inserted links, obviously, increases the links incoming to that page. Finally, with a steady update, that means more people have the chance to see something new on an RSS feed, aggregator, or just on regular visits, each of which provides another opportunity to link.

How To Write So Much Content

Clearly, if one is cranking out six blog posts every day, and still hopes to achieve any progress on other projects, you can’t spend two, or even one hour, on every post. In fact, there may be an argument for rotating on a calendar which blog gets the bigger, deeper, longer, posts with more pictures and promotions each day. But, for now, I’m going to wing it, with the in-depth article ideas I have being cranked out where they seem the best fit, or where I have the best motivation each day. The other posts will, of course, not be garbage, but will, by necessity, have to be briefer, or faster in some way to write.

The holidays are approaching, so this may be a fools errand. On the other hand, there is no time like the present. Even three a day, or six every other day should show some results if I’m correct.

So, without further ado, this is ONE.

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Is JustRetweet Worth It or Not?

JustRetweet is an interesting online social marketing service. The idea is simple. You upload a tweet for Twitter that you want retweeted. Then, other users of the service retweet your tweet for you. Of course, such a system is ripe for abuse, so the website has some interesting mechanisms to avoid turning JustRetweet.com into a scam for spammers.

How To Use JustRetweet

JustRetweet works on a credit system. You can get credits in one of two ways. First, of course, you can pay money for credits. Second, you can earn credits by retweeting other user’s tweets. Either way, you will have to login via your Twitter account. Doing so authorizes the system to make tweets on your behalf, which is how the system keeps track of what you retweet and awards you the credits.

Users offer a certain number of credits for each retweet. To retweet and accept the offer, click Schedule Retweet. The software then builds a tweet for you and sends it to your Twitter account. To avoid stacking up a bunch of retweets all at once in your timeline, there is a built in scheduler. By default, a tweet goes out from Just Retweet every 15 minutes, however, you can adjust it in settings.

How To Get Retweets with JustRetweet.com

Once you have some credits, you can ask users to retweet a tweet for you. Click where it says to submit a retweet. Type what you would like to tweet. Include the link or anything else you like in the tweet.

First, there is a box which you use to set how much you will pay per retweet. Look on the pages where other people have offers to see what the going rate is. For example, if you really want retweets, then you may have to offer 30 credits in some categories, but only 10 in others. Second, you put how many retweets you are willing to pay for, or the maximum number of retweets. The total cost is the amount per retweet times the maximum retweets number. It calculates this number for you where it says, “You will spend X credits.”

just retweet screnshot

So far, so good.

Here is where it gets tricky. The total amount of your offer (per retweet X max. retweets) will be deducted in full, IMMEDIATELY from your account. In other words, if you offer 10 credits for up to 50 retweets, you will pay 500 credits right away, not 5 credits every time someone retweets your post.

This is important for two reasons. First, you can run out of credits faster this way leaving you unable to submit more retweets without earning, or buying, more credits. Second, you pay the full amount, even if you don’t get the full number of retweets. In other words, using the example above, if only 10 people take you up on your offer, you still pay the full 500 credits, not just the 100 credits for the people who actually retweeted. Technically, your offer remains in the system, but it will drop off the recent screen as time goes by.

The best way to use JustRetweet is to offer a small number of maximum retweets at a time. When you offer has been used up, submit a new offer. That way you don’t waste credits paying for retweets that aren’t going to happen. You can also judge the demand at your price point. If you offer 20 credits and get your maximum retweets quickly, then you can try offering 15 credits or 10 credits and save some credits. Conversely, if you get no takers at 20 credits, then you don’t waste credits on a high maximum number of retweets that are never going to happen.

I’ll keep you posted as I experiment with this service and figure out if JustRetweet is worth it or not. If it is worth it, I’ll expand to a full JustRetweet review of the best ways to get the most bang for the buck.

Follow arcticllama on Twitter for more information and details about freelance writing.

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Best WordPress Plug-in For Website Developers and Online Writers

Every day it seems like my RSS feed reader has at least a handful of posts about the greatest WordPress plugins of all time, or the best SEO plug-ins for WordPress, or — my personal favorite — top WordPress plug-ins you can’t live without. (And my not so favorite, WordPress plugins you “literally” can’t live without; someone needs to look up the word ‘literally’ before they ever use it again.) I have never bothered to write a post about the best WordPress plugins because I have used different plugins on different websites depending upon what the purpose of the website was and how I intended to use it. I have written about the best WordPress themes for writers because there seems to be a knowledge gap there. However, I have now found a plugin that everyone should use on every WordPress blog site that they have no matter what the website is for.

The One WordPress Plug-in Everyone Needs on Every Site

No matter had good of professional writer you are, and no matter what you write about, you will eventually end up with a broken link on your site.

broken-links-wordpress-plugin-1A broken link is a hyperlink that points to a webpage that no longer exists (or never existed). No matter how careful someone is, this will eventually happen to every user on every site, because webpages move or are deleted for all kinds of different reasons. the most common reason a webpage is moved is when it is archived, or when the link points to a news or current events kind of page that may be moved or eliminated when it is no longer considered current.

Of course, there are a lot of other reasons that a weblink can disappear. For example, Technorati links created over a year or two ago pointed to technorati.com/tags/keyword. Now, all Technorati tags have URIs using the word ‘tag’ instead of ‘tags’. Most of those will be redirected if clicked. If those redirects are setup as 301 Redirects for SEO purposes then some of their link power will still flow to the final destination.

However, links that are either not redirected at all, or that are redirected in another manner will result in a Page Not Found error for users and waste the so-called link juice of page authority because Google will still count it as an outbound link even if it doesn’t go anywhere. Even if you are not using the ranking link power of that page for your own purposes, it is still valuable to ensure that the links you do have benefit fully from your link juice.

The trouble is that it is way too labor intensive to check each and every link on anything but the smallest websites. Even if you hired some work at home temp to check them all it would still take forever, and worse of all, it would all have to be done again. Just because a link exists today, doesn’t mean it will still be there tomorrow.

WordPress Broken Links Plug-In

The WordPress plug-in Broken Links automatically checks every link on your entire WordPress blog website. All broken links that are found are displayed on a single screen.

— Take a break and read the Southwest Airlines rewards card review.

If this was all the Broken Links WordPress plugin did, I wouldn’t be writing about it. What makes Broken Links the best WordPress plugin ever for writers and webmasters is that the broken links that are found can be edited right from the report the plugin generates. In other words, there is no need to open every post that has a dead link, find the link, see where it goes, and then edit or delete the link. Instead, the Broken Links plug-in lets you unlink the broken URL with a single click. No need to ever leave the screen. If you want to fix the link rather than get rid of it, just click Edit URL instead and the link becomes editable right there. Again, you don’t even have to open the original post to fix every broken link on your site.

THAT would be enough to make me write about this top WordPress plug-in everyone needs. But, that is not the end. WordPress 3.0 plug-in Broken Links also shows all the links on your site that are being redirected. As we’ve noted before, redirecting incoming URLs with 301 Permanently Moved redirects helps preserve the link juice flowing to those pages as a way of keeping their Page Rank and authority, but not 100% of the link power flows through a 301 redirect. To get that, you have to modify the link itself. Unfortunately, doing that is just as big of undertaking as fixing all the broken links on your website.

However, the Broken Links WordPress 3.0 plug-in detects redirected links and allows you to edit them on the same screen just like it does for links that are broken. That means you can fix 100 links with the wrong address in the URL in just a few minutes. For example, I moved the Best Hubris strategy, management, and marketing blog from www.besthuris.com to besthubris.com a little while back. While I have 301 redirects in place to remove the www from all incoming URLs, there is no substitute for getting all the links to actually point at BestHubris without the www in them. So, I’ve been going through and and clicking Edit URL and removing the www in small batches as a way to take break between freelance writing projects.

I’ve loaded Broken Links on all of my websites now and expect to do the same to each of them, where needed, in the coming weeks and months.

Turbo Boost SEO Power with WordPress 3.0 Plug-in Broken Links

Unlinking broken links to give the links that are left more link juice power, plus retaining the full link power juice of any pages that have been moved and redirected may actually provide more SEO benefit than all of the WordPress SEO plugins out there do by tweaking title tags, header tags, and meta-data. I’ll be keeping an eye on my analytics reports and on Google Webmaster Tools to see just what kind of benefit using the Broken Links plugin for WordPress 3.0 gives my websites.

What do you do, if anything, to check for broken links on your websites? Do you check for redirected links? How much link juice linking power do you think your are wasting if you don’t fix old out of date links?

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How Good Are Google Search Result Rankings?

ranking Everywhere you turn people tell you the same thing about search engines; Google is the best search engine. Google is certainly the biggest search engine company. Depending upon whose numbers you want to believe, Google’s search market share is a whopping 71% or more. Google processes hundreds of millions of search queries every day and uses so many servers, computers, routers, and networking equipment that it recently got into the power business. But, does that make Google the best search engine? How good are its search results?

Quality of Google Search Results Page Rankings

Answering the question of how good Google’s searches are is not straightforward. There are numerous factors that can go into ranking websites and webpages as the best search result, or the number 38 search result. Which ones to include and how much weight each search ranking factor should be given is a matter of opinion. Some may claim that larger, better known, results should rank highest, while others would claim that the democratization of information is exactly what makes the Internet so powerful, therefore, no preference should be given to “mainstream” websites or their pages.

However, examining Google’s search results with human eyes often provides some insight into how well the company is doing when it ranks websites in the top ten search results. (UPDATE: The guys over at Search Engine Journal published a different look at what I was getting at here.)

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Google tracks the preferences and history of most users. It uses this data to “personalize” the search results for that person. For example, if you often search for something like denver sightseeing, a search for something like tourist attractions may be skewed toward attractions in Denver, even though denver was not included in that particular search. Furthermore, if you often visit a specific website, especially by clicking on its links from searches, that site may be pumped up to a higher position in future searchers.

Many writers seeking to earn money writing online fall victim to this trap. Since they logically visit their own websites more frequently than others, they are likely to rank higher in most searches performed by the website author. Unfortunately, this often leads new writers into believing that they rank much higher than they really do for a particular search.

Always perform any searches that you want to use to see how things look to everyone else in your browser’s privacy mode. Google Incognito mode is useful for seeing unpersonalized search results and is my personal favorite, because it does not shut down your regular browsing session to go private.

Once you have launched a private browsing session, type in a few Google searches that you think would be productive ways of finding valuable information. Obviously, two word searches are difficult because there can be so much interpretation. Try better searches with three or four words. For an example, try “LCD versus Plasma”. Then try “LCD vs Plasma”.

google-search-results-quality-comparison

Despite Google’s insistence that it handles synonyms for you in searches, the differences between the results when using “versus” instead of “vs” are very different. This is technically an abbreviation, not a synonym, but the point remains that what results you get for your searches depends very much on EXACTLY what you search for. That is why writing to multiple keywords is so important.

You’ll notice throughout this site (and even in this article) I make an effort to link back for both “earn money writing online” AND “make money writing online” because it really does matter.

When you are out there writing content for yourself or your clients and building powerful backlinks to your best stuff, be sure to do the same. Otherwise, the best search engine in the world might not rank you as high as you deserve based on one tiny little word.

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